Positive Choices
We are inspiring people through our brands to make choices that create more smiles for them and the planet.
Our iconic brands inspire people every day to make choices that are better for them and the planet.
Millions of people across the UK enjoy our products every day. We are on a mission to create more smiles with every sip and every bite, and have developed our brands over the years to offer a wide variety of delicious products and unique brand experiences.
We recognise we have an incredible opportunity to use our scale to continually evolve our portfolio to be better for both planet and people. We want to make it easy for consumers to choose the great-tasting beverages and convenient foods they want, while working to accelerate the reduction of added sugars in beverages and sodium and saturated fat in foods.
In the UK, our health journey started more than two decades ago and we consider our business as leading the industry in developing healthier products without compromising on taste and quality. Over the years – through product reformulations and exciting innovation – we have remained committed to helping create a more resilient, healthier and sustainable food system.
Improved choices
In 2022, we announced an investment of £35million to drive product innovation and reformulation across our snacks brands, coupled with a new ambition for 50% of Walkers snack sales to come from healthier alternatives by 2025, targeting 30% from products that do not classify as high in fat, salt or sugar (HFSS) and 20% from snacks sold in portions of 100 Calories or less per packet. After only a year, we reached the halfway point towards that goal. Across our beverage portfolio, we’re focused on sugar reduction and prioritizing lower calorie and low and no sugar options through our advertising commitments.
Product innovation
We have dedicated teams of Research & Development (R&D) experts who, alongside our ongoing work on recipe change and reformulation, are invested in bringing great new products to suit the needs of the UK’s consumers. In 2022 alone, we launched 35 non-HFSS savoury snack products, accounting for two thirds of new product development that year.
Responsible marketing
Responsible advertising, marketing and labelling practices are embedded in our values and we know they’re expected by our consumer.
Our ESG Summary
This report shows how we made progress toward our pep+ goals to help build a more sustainable food system.
